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TV ads then and now

SERIES TITLE: Culture House

The programme focuses on advertising that has become part of the human culture. With recognition and spread of marketing growing, the number and length of commercials have increased. Guests of the programme include characters from the most famous old Hungarian TV ads and their producer, well-known Hungarian commercial film director István Sas. Afterwards Hungarian advertising experts talk about th…

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Contributors

  • Erdős, Gábor (interviewer)
  • Pataki, Ági (interviewee)
  • Vámosi, Viktória (interviewee)
  • Pócsik, Ilona (interviewee)
  • Sas, István (interviewee)
  • Geszti, Péter (interviewee)
  • Szigeti, Péter (interviewee)
  • Borsos, Sándor (interviewee)
  • Sipos, Szilvia (director)

Publisher

  • Magyar Televízió 2

Subject

  • The media
  • tömegtájékoztatási eszköz
  • fogyasztási cikk
  • gazdasági magatartás
  • kommunikáció
  • közvélemény-alakítás
  • marketing
  • reklám
  • reklámfilm
  • …
  • Media

Type of item

  • ITEM
  • News